The power of visual content in recruitment

Updated: Aug 22, 2019

Did you know visuals are processed 60,000X faster than text by the brain?

Did you also know 90% of information transmitted to the brain is visual?

Does the above information change the way you recruit OR will it change the way you will recruit in the future? If the answer is yes, continue reading the article.

We will share some secrets of effective recruiting.

You do not need to be a graphic artist to create a great visuals.

All you need to do is use free images from sites such as

, add them to pre defined templates on


and just like that you would have created an attractive visual content.

Points to keep in mind while designing the visual content are:

  • Use the right dimension for each social network

  • Find the most appropriate picture for the content

  • Create a visually compelling graphic

  • Use or any other similar site to generate color schemes for the post

  • Cleary define a call to action in the post

Example :

The above is an example of a compelling graphic with a clear call to action.

Once you have your visual content created, combine it with textual content and use Applicant Tracking Systems like "

- India's most affordable ATS", to post on social media platform and make job advert viral.

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